FURTHER THOUGHTS FROM CRAIG:

Most Surprising Renewal: With Reign’s ratings falling down like they have, despite the large fan base, I’m surprised that The CW ordered more.

Show That Likely Won’t Get Renewed But Should Be: The CW already has pretty much renewed everything, so this question might be invalid here, but if I had to pick something, it would be Hart of Dixie. Yes, it sounds like the show had a good enough conclusion, but I don’t think I could ever get completely tired of the people of BlueBell.

VD6_Elena_Gallery_2228raPossible Scheduling Disaster: I don’t know if it’s a scheduling thing more than a show thing: The Vampire Diaries could suffer a major hit from losing Nina Dobrev, and that could cause that Thursday at 8 timeslot to fall even farther than it already has.

Possible Biggest Surprise: What if the Dobrev-less Vampire Diaries does well, and actually brings up the ratings? Boom. Thursday night grows for The CW, for the first time in a few years.

Safest Bet: Of the veterans? Flash Season 2. Of the newbies? The Arrow/Flash spinoff, because they really seem to know how to market these things.

Biggest Need: In the height of Dawn Ostroff’s reign over The CW, there were a lot of “girly dramas” and not enough sci-fi or action, with shows like Smallville and Supernatural banished to Fridays where things like Gossip Girl got all the attention. Now, it feels like the pendulum has swung too far, and possibly the other way.

To that end, I’d like to see The CW doing more shows like some of their cable counterparts are doing: Shows like MTV’s Happyland, which I know only a half dozen people saw, but it had a lot of young pretty people doing soapy things. A show like Finding Carter, or a family drama like The Fosters. I know there are only so many timeslots so that might not be possible, but it’d be nice, as that’s the kind of programming that put The WB on the map back in the day.

I’d love to see good comedy on The CW again at some point, and I’m sure that’s cheaper to produce, but it’s a matter of finding the right creative talents to work with, who want to work at this network. The next Big Bang Theory could be around the corner, but with the money involved, a network like CBS would have dibs and first refusal. Still, it’s something to think about.

Finally, if they are sticking with genre shows, more genre with a female in the lead would be nice. ABC Family is venturing into that territory with Stitchers, but considering The CW’s spiritual ancestors The WB and UPN had Buffy, it’d be nice to have something along those lines, with a strong female hero, again. Female audiences would root for her and identify with her; male audiences would think she’s awesome (and I assume “hot”). Win-win.

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8 Comments

  1. A very interesting article. I agree with the fact they’ll certainly regroup TVD/TO but I was more thinking it would happen on monday because TVD’s ratings seems very law for thursday. I loved this Klaroline mention by the way ^^

    About TF/Arrow, I think for the ratings it’s more interesting to separate them so we’ll see.

    I really hope IZombie and The 100 will not be diffuse on friday but we’ll see.

    And I totally agree about Supernatural too.

  2. I agree with most of your thoughts and I can totally see iZombie or The 100 on Fridays as long as The Originals stays put. The CW has a very specific digital audience, so I can see TVD renewed for fewer episodes while Reign and BaTB getting renewed eternally for the sake of episodic productions, regardless of the crappy ratings.

  3. I agree with SHILO’s schedule except for iZombie(still one of the better anchors along with SPN). Craig’s decision to move Arrow is a bad idea for me. What if that move not only kills Arrow but Cordon flops as well? It’s not like her other 2 shows are doing ok anyway. TVD is already getting 0.5 ratings same as TO. iZombie and Supernatural survived that slot because one is female skewing while the other is 50-50. Being up against Shield and NCIS is not a good idea for male skewing show. Move Reign to Summer and dump The100/JTV to Fridays.

  4. I don’t think either TVD nor its spinoff TO would be put on the biggest moneymaker night for the CW. Both shows have cut their audience size most dramatically and honestly moving the originals to thursday seems to be rewarding them for a mediocre season. Apparently the CW is having to refund money back to the advertisers who paid a whopping $70K for an ad airing during TVD while the show constantly hits series lows after another.

    However, I do agree that with TVD coming to an end, it needs to be paired on the same night as TO. The spinoff needs the TVD link to stay afloat.

  5. Funny how viewers & media consider TO & TVD in the same Universe yet writers have declared they do not. Funny how most viewers & media remember the empty promises (namely Klaroline) & writers won’t explore the tremendous force they are. Shame on the antics & bias tendencies of Plec & her team. Too vexing to want anything good for these two shows anymore.

  6. Thank you for the Klaroline mention!!A lot of fans are still waiting to see them together!This couple has so much potential that’s a shame don’t see them together yet!

  7. Klarolinefan on

    Julie Plec come on! Make Klaroline the end game.

    “He fancies you,” Ugh seriously Rebecca?

    Klaroline hook up already. :'(

  8. I dont think they ll do it. Bc they said tht they want it separated frm tvd! At least thts wht i heared once whn the show started. Im a HUGE KLAROLINE FAN, so i ld be glad if they just end tvd with Caroline moving to TO! Bc Klaroline deserve to have at least a chance! Anw, i dont watch TO & i Honestly HATE some ppl there! Bt im happy tht TO rating ste going down bc tht show is ……! Mb there are few good things there bt thts not enought! I think they believe tht once the tvd ll end ppl ll start watching TO, bt they are wrong! Ppl are NOT DUMP! They actually have their own Brain! Just imagine, if Caroline would go to TO, their ratings would grow very fast! They are trying to feed us with copiing our ship, our Klaroline & this ll only make those Klaroliners, who still watch TO, just stop watching it! So i think the best for the show would be eighter to end it or just make Klaroline happen! Bc there is Nothing else wht can help thm to survive!

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