THURSDAY

CRAIG: 8:00 The Vampire Diaries; 9:00 The Originals
SHILO: 8:00 The Vampire Diaries; 9:00 The Originals

GraduationCRAIG: The CW has ordered so much, it’s really hard to predict what they’ll do this year. But, like Shonda Rhimes owns ABC Thursdays, I’m assuming CW Thursdays will belong to Julie Plec. I admit, at this point I’m enjoying The Originals even more than I’ve been into The Vampire Diaries lately, and The Originals will have to be strong in case TVD is ending anytime soon… and with losing Nina Dobrev, it very well might. At least we know The Vampire Diaries season will get a lot of curiosity at first from people wanting to see how they handle Dobrev’s departure… and, ideally, if they go with a schedule like this, these same people will stay in for the Mikaelson clan on The Originals. It deserves a bigger audience. And, yes, crossovers would be a good idea… Klaroline, everybody!

SHILO: With Nina Dobrev set to leave The Vampire Diaries at the end of this season, I think The CW will do what they can to keep arguably the most important series in their history from completely collapsing in the ratings. With Thursday still inordinately competitive, and Shonda Rhimes still hoarding the network’s target female viewers, The CW won’t be able to launch something from this development class, so in order to keep from throwing away a new show, I think they’ll shift The Originals to 9:00. Moving any show to its third different time slot in three seasons isn’t great, but The Originals shares a universe with The Vampire Diaries and I think consolidating that audience, particularly through the increased use of crossovers, could keep a steady ratings pulse on Thursdays. Were they not especially confident in The Vampire Diaries season seven, an arrangement of The Originals/The Vampire Diaries could be feasible, as it would give The Originals the affiliate lead-in and the easier time slot and push The Vampire Diaries, decidedly on its last legs, in front of the Scandal bus.

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8 Comments

  1. A very interesting article. I agree with the fact they’ll certainly regroup TVD/TO but I was more thinking it would happen on monday because TVD’s ratings seems very law for thursday. I loved this Klaroline mention by the way ^^

    About TF/Arrow, I think for the ratings it’s more interesting to separate them so we’ll see.

    I really hope IZombie and The 100 will not be diffuse on friday but we’ll see.

    And I totally agree about Supernatural too.

  2. I agree with most of your thoughts and I can totally see iZombie or The 100 on Fridays as long as The Originals stays put. The CW has a very specific digital audience, so I can see TVD renewed for fewer episodes while Reign and BaTB getting renewed eternally for the sake of episodic productions, regardless of the crappy ratings.

  3. I agree with SHILO’s schedule except for iZombie(still one of the better anchors along with SPN). Craig’s decision to move Arrow is a bad idea for me. What if that move not only kills Arrow but Cordon flops as well? It’s not like her other 2 shows are doing ok anyway. TVD is already getting 0.5 ratings same as TO. iZombie and Supernatural survived that slot because one is female skewing while the other is 50-50. Being up against Shield and NCIS is not a good idea for male skewing show. Move Reign to Summer and dump The100/JTV to Fridays.

  4. I don’t think either TVD nor its spinoff TO would be put on the biggest moneymaker night for the CW. Both shows have cut their audience size most dramatically and honestly moving the originals to thursday seems to be rewarding them for a mediocre season. Apparently the CW is having to refund money back to the advertisers who paid a whopping $70K for an ad airing during TVD while the show constantly hits series lows after another.

    However, I do agree that with TVD coming to an end, it needs to be paired on the same night as TO. The spinoff needs the TVD link to stay afloat.

  5. Funny how viewers & media consider TO & TVD in the same Universe yet writers have declared they do not. Funny how most viewers & media remember the empty promises (namely Klaroline) & writers won’t explore the tremendous force they are. Shame on the antics & bias tendencies of Plec & her team. Too vexing to want anything good for these two shows anymore.

  6. Thank you for the Klaroline mention!!A lot of fans are still waiting to see them together!This couple has so much potential that’s a shame don’t see them together yet!

  7. Klarolinefan on

    Julie Plec come on! Make Klaroline the end game.

    “He fancies you,” Ugh seriously Rebecca?

    Klaroline hook up already. :'(

  8. I dont think they ll do it. Bc they said tht they want it separated frm tvd! At least thts wht i heared once whn the show started. Im a HUGE KLAROLINE FAN, so i ld be glad if they just end tvd with Caroline moving to TO! Bc Klaroline deserve to have at least a chance! Anw, i dont watch TO & i Honestly HATE some ppl there! Bt im happy tht TO rating ste going down bc tht show is ……! Mb there are few good things there bt thts not enought! I think they believe tht once the tvd ll end ppl ll start watching TO, bt they are wrong! Ppl are NOT DUMP! They actually have their own Brain! Just imagine, if Caroline would go to TO, their ratings would grow very fast! They are trying to feed us with copiing our ship, our Klaroline & this ll only make those Klaroliners, who still watch TO, just stop watching it! So i think the best for the show would be eighter to end it or just make Klaroline happen! Bc there is Nothing else wht can help thm to survive!

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