ABC has announced that Deadpool star Ryan Reynolds will executive produce upcoming game show Don’t.
Reynolds commented, “All my life, the word ‘don’t’ has tortured me. From ‘don’t curse’ to ‘don’t play ball in the house’ to ‘don’t eat the crab salad you left in the sun for three days.’ I cannot wait for my personal trauma to become the next great ABC family show.”
“Who better than Ryan Reynolds to bring us the next big tent, family-friendly competition show?,” said Karey Burke, president, ABC Entertainment. “When he and Banijay Studios came to us with this hilarious and wildly original idea, we were all in.”
Don’t is described as a comedic physical game where a family of four works their way through five physical and mental challenges with only one rule: Don’t. In each episode, one family will have a set amount of time to succeed in each challenge and win a cash prize. If they can’t complete a particular challenge, they don’t earn money and one of them will be eliminated from the game. The last standing relative(s) must complete the rest of the challenges on their own to win money for the family. At the end of the final challenge, the money they have been able to earn, if any, is theirs to keep.
This will be Reynolds’ first time executive producing a television series after previously producing 2013 TV movie Murder in Manhattan and FX pilot The Great Zucchini. Apart from some voiceover work, his last scripted television acting credit is a 2007 episode of TBS comedy My Boys.
Don’t joins a game show roster for ABC that includes Celebrity Family Feud, The $100,000 Pyramid, and To Tell the Truth.