At the Disney upfront on Tuesday, it was announced that fashion dramedy The Bold Type has been renewed for a fourth season, which will see a showrunner change. Wendy Straker Hauser, who’s been with the show since the first season, will succeed season two and three showrunner Amanda Lasher. The latter was brought on following the exit of series creator Sarah Watson over creative differences with the network.
Thus far this season, The Bold Type is down over 30% in Live + Same Day demo, but with the whole of Freeform sagging in that measure, other metrics were likely used to push the show, which the network doesn’t own, to a fourth season. The series could have strong digital viewing, a figure that isn’t publicized as often as DVR viewing but one the show’s target audience likely falls into more than DVR, while the positive reception it’s received makes it a major brand asset for the network.
The renewal of The Bold Type comes on the same day as mermaid drama Siren got its third season renewal. It gives the series the honor of being the first Freeform drama to make it to season four since The Fosters. The series is part of a current drama slate for Freeform that includes Siren, Good Trouble, Cloak & Dagger, and Pretty Little Liars: The Perfectionists.
The Bold Type airs tonight at 8:00 on Freeform.
